When a licensed establishment over-serves a guest, or serves a guest under the legal drinking age, they set in motion a chain of events that can lead to significant bodily injury, even death, as well as property damage, lawsuits, civil and criminal penalties, fines, jail time, and loss of liquor license and business income. The stakes are too high to risk it. According to National Specialty Underwriting Inc., statistics show that the average amount of a claim involving liquor service is $70,194. They can, however, be in the millions of dollars. The use of our services goes a long way to demonstrate your “reasonable efforts” in the responsible sale of alcohol, and may serve to lower your liquor liability insurance rates, (please consult your Insurance Agent for specific information). Individual States also levy millions of dollars in fines each year against licensed establishments for violating other provisions of their Liquor Codes.
We offer a comprehensive independent evaluation of responsible alcohol service at your Bar, Restaurant, Night Club, or Retail Establishment. Through use of covert, "undercover" observation and program analysis we will provide valuable information regarding the effectiveness of your responsible alcohol sales policies. Hopefully, you already have a responsible alcohol program in place and may even require your employees participate in alcohol service training. We have found that most Managers feel they have a strong program in place, only to find out that their policies are in fact, not being carried out by their employees, or that the program/training in place is simply not strong enough. After our complete evaluation and analysis, you will know for certain whether or not your program is working. We will provide a comprehensive report detailing your alcohol service program, it’s strengths and weaknesses, and recommendations for improvement.
After meeting with you to determine your existing policies and specific needs, our Consultant will visit your establishment and covertly observe your employees, determining their effectiveness in checking IDs of potential underage patrons, handling intoxicated patrons, and compliance with local liquor regulations. We do have the capacity to utilize young looking, but age 21 or over, operatives in order to assess your staff’s ID checking abilities. Our Consultant will then meet with you again to discuss the findings of the evaluation and make specific recommendations for improvement. A comprehensive written report will also be provided. Our Consultant can also speak to your employees as a group and assist in implementing and enforcing your new responsible alcohol sales and compliance program. We also offer employee alcohol service training through the TIPS Organization ( www.gettips.com).
We offer a complete “Bar Spotting” service, where during the course of our evaluation we can also address any concerns you may have in the areas of employee theft and customer service.
Our Consultants are very experienced in this service and can provide you valuable independent insights into how your business operates in your absence.
We can also assist in the development an Alcohol Service Policy for your company, which Your Liquor Liability Insurance Company may require.
